Our Sustainability Commitment

We aim to reduce or offset our emissions by 50% by 2024 and be fully carbon neutral by 2050.

Remembering that sustainability is an ongoing journey, we commit to regularly monitoring our progress and adjusting our approach as needed to continue making meaningful strides towards lowering our carbon footprint.

Our Target Commitment

Basis is committed to the goal of achieving full carbon neutrality by 2050. As world technology improves and allows, we will revise our aims to become fully Net Zero.

Making a more sustainable world

We understand the importance of local actions with global impacts, and through conscientious processes, environmentally friendly practices, and the collective dedication of our people, we are determined to make a tangible difference.

Our Carbon Footprint

Emissions were calculated and recorded in accordance with the Greenhouse Gas Protocol Corporate Accounting and Reporting Standard (GHG Protocol).

We commissioned the services of an environmental consultant to assist with measuring our organisational Corporate Carbon Footprint (CCF). The CCF reflects the total CO₂ emissions released by the Basis Research Group and subsidiaries in 2021.

We will continue to calculate our emissions in future years and will compare the emissions like-for-like per employee to take into account our bigger workforce as we continue to grow as a company while still reducing our environmental impact proportionately.

Scope 1 – 3.84 t CO₂
Scope 2 – 30.61 t CO₂
Scope 3 – 175.55 t CO₂

Source: ClimatePartner – Basis Research Group Corporate Carbon Footprint 2021 (including our London office, US offices and remote working)

Looking ahead

We already have a number of sustainable best practices in place that demonstrate our commitment to our planet. Through these initiatives, we’re actively contributing to a greener world, and our journey towards carbon neutrality is a natural progression of these efforts

Optimizing our Processes

Plans to reduce energy consumption from a physical server unit and data centres by moving to a secure Cloud based system.

All major suppliers will be required to implement their own sustainability plans.

When replacing equipment, we will ensure this meets all the latest standards to reduce emissions (e.g. refrigeration units, energy efficient / automatic lighting).

Investigate renewable energy suppliers.

Maintaining our current practices

We have already cut down travel to only flying when it is necessary for the business; encouraging and enabling online meetings where face-to-face isn’t required.

We have implemented the infrastructure within our offices to support sustainable practices in the workplace (e.g. recycling, making a move towards being a paperless office, buying coffee from a supplier that is signed up to ‘1% for the planet, no single use plastic purchased).

We donate any of our furniture we no longer need to charity.

We adopted a beehive with Black Mountain Honey to help support sustainable, local bee farming.

People

We educate our employees through a clear and comprehensive policy as well as annual training.

We encourage our employees’ own efforts via our Sustainability Committee, who also assist in looking at ways the business can improve as well.

We encourage sustainable commuting through our Cycle to Work scheme and on-site bike storage, as well as through season ticket loans for those living further out.

Basis

Consumer

Ideas

Health

Studio

The global insight consultancy that digs deeper, challenges assumptions, and turns uncertainty into real business results.

Learn more

Basis Consumer helps brands decode what drives behavior, predict future shifts, and turn research into a competitive advantage. From consumer goods to tech, finance to retail, we provide tailored insights that empower brands to make smarter decisions, faster.

Learn more

Where custom data meets sharp thinking. Basis Ideas builds bespoke data ecosystems —enhanced by AI and shaped by strategic minds—to surface early signals, uncover hidden opportunities, and fuel bold moves. It’s innovation strategy, backed by intelligence your competitors don’t have.

Learn more

Basis Health helps pharma, biotech, and med device companies translate complex data into strategic clarity—fast. We support brands from early development to lifecycle management with AI-powered insight, real-world evidence, and flawless execution that drives market success.

Learn more

Bring your insights to life with executive-ready creative. From dynamic infographics to immersive experiences, Basis Studio turns data into creative that influences, excites, and drives action. We craft high-impact deliverables that go beyond reports, ensuring your insights are acted upon.

Learn more