Most trackers stop at awareness. This guide shows you how to prove impact.

If your tracker only spits out awareness numbers, it won’t help you defend budget or prove marketing’s impact. This guide introduces the ACTS framework — Accountable, Commercial, Timely, Strategic — built to make tracking a tool for growth, not just a dashboard. Download to learn:

• Why most trackers fail to influence budgets
• How leading brands are making tracking commercial
• The ACTS framework: Accountable, Commercial, Timely, Strategic
• How to link brand health directly to revenue